Homes expected to sell for $2 million now part of the pipeline for Purpose Builder & Developments.
Will Cyrus applies hard work and strong faith to help him operate as an accomplished Black entrepreneur with a multi-million dollar business in the luxury homes market.
Shifting Business Model To Luxury-Homes Market
He added it helped create new opportunities for building generational wealth and paving the way for other Black builders in the community to potentially prosper as well.
Strong Faith In God Making A Difference
Tapping into God as his guide, Cyrus says he was shown that he could build around only six to seven luxury homes and still generate his desired revenue. He carved a niche building custom homes with a rising demand from people who can afford them.
An entrepreneur, investor and author, Cyrus calls his business a Christian-based, design-build development firm. It offers largely single-family homes that typically run from $1.5 million to $3 million that are sold in Dallas suburbs. Cyrus declares his company now has six projects underway, including three homes expected to sell for $2 million or more.
Cyrus got acquainted with construction by watching his grandfather work in the trade.
“It takes a strong Black man to help build character and work ethic, which I learned from my grandfather I want to instill what my grandfather gave me to the next generation of Black homebuilders and developers.”
Background In Insurance And Investing Own Capital Key Factors
In those roles, Cyrus says he gained invaluable skills in banking, understanding various financial products, and how to effectively communicate with underwriters. “These experiences were crucial in helping me run my own company and dealing with hard money lenders and big box banks.”
Still, launching his own company was no cinch.
Simultaneously, establishing his company into a stable, thriving business came with some obstacles. Much like other new Black entrepreneurs, gaining initial capital to grow was difficult. But setting up connections helped Cyrus conquer that hurdle. “Financing my business is no longer a battle as I have secured strategic partnerships with banks and lenders.”
Overcoming Challenges And Setting High Ambitions For Revenue Growth
Still, there are some barriers remaining. One of his biggest challenges as a Black entrepreneur is dealing with systemic oppressive processes. For example, he says the city can be biased against people of color. “I’ve had to learn to navigate these challenges by building alliances and gaining support in high places, often with the favor of God.”
Cyrus says God inspired him to name his firm Purpose Builder and Developments after he prayed on on it. He says he knows that’s true because everything like revenue, brand recognition. and connections have steadily flowed in. “A good idea isn’t a God idea, but every God idea is a good idea.”
To help scale up, he plans by early September to launch the Cyrus Collection, a high-end home brand featuring homes priced from $1.5 million to $3 million. This product line will help take our company to the next level because it will offer products for the high-end consumer.”
Source: Black Enterprise
