New Edition’s members are getting to the bag.
Though the Rock and Roll Hall of Fame may have missed the mark, New Edition is proving that a legacy is measured by ownership, not just accolades.
What Does New Edition Do Offstage?
Michael Bivins
Photo credit:Trish Badge
Ronnie DeVoe
Photo credit: Trish Badge
Bobby Brown
Courtesy of TreMedia
Bobby Brown is growing his brand with consumer products and media ventures. Bobby Brown Foods started with sauces, seasonings, and marinades before a specialty coffee line was added. Brown retains ownership of his master recordings and creates content through projects such as his docuseries, Bobby Brown: Every Little Step. New Edition Entertainment handles production support and brand management functions.
Ricky Bell
Photo credit: BE
Ralph Tresvant
Photo credit: Trish Badge
Through Reach Media, Ralph Tresvant hosts the nationally syndicated Love and R&B show, and has broadcasting and entrepreneurial ventures. He uses his radio platform to generate income from his voice and brand. Noss’TAP LLC, operated by Tresvant, oversees music distribution along with business management and entertainment collaboration.
Johnny Gill
Photo credit: BE
Johnny Gill is founder and CEO of J Skillz Records, the independent label that manages his brand and released his last music projects, Game Changer and Game Changer 2. The label partnered with SRG/ILS Group for distribution.
RELATED CONTENT: New Edition Wins Fan Vote But Misses Rock & Roll Hall of Fame Induction
Source: Black Enterprise
