NewsBlack-Owned Bakery Loses Thousands After Tesla Cancels Order

Black-Owned Bakery Loses Thousands After Tesla Cancels Order

Elon Musk has reportedly promised via a tweet to “make things good” with the bakery owner.

A Black-owned bakery is accusing Tesla of making a large order for a Black History Month event and then canceling before any payment was made, leaving the company holding the bag. Some questioned if the incident has anything to do with Tesla CEO Elon Musk’s attack of diversity, equity, and inclusion initiatives.

Musk has promised via a tweet to “make things good” with the bakery owner, but she says that the experience has made her reexamine how she does business with large corporations going forward. 

Rasetarinera told ABC 7 that she began to worry initially when the invoice didn’t come through within the day of the order, even after she sent a request for payment that was approved. However, the next night, a company representative asked to double Tesla’s initial order. “I’m like, ‘Okay, I’m gonna wait, you know, and they are professional, they are a big company. So once it’s approved, it’s approved.’” Rasetarinera said a Tesla representative called her a little after 9 p.m. “She said, ‘Oh, I’m so sorry that vendor hadn’t paid you yet, I think they’re kind of new,’” Rasetarinera recollected, “‘And I have a question for you, can we double the order?’”

This development caused the bakery to cancel other orders, and purchase additional ingredients with which to make the pies, which by this point, still had not been paid for. Once Rasetarinera contacted the representative to follow up, she received a text message informing her that the order had been canceled: “It unfortunately sounds like we will be changing plans and will not be needing this order. Thank you so much for your support I appreciate it”

Once she posted her side of the story to Instagram, her account of the experience went viral, and it resulted in increased traffic for Rasetarinera’s business, which she is grateful for. She also hopes that her story will be used as a warning to large corporations to respect the time and effort of smaller businesses. Rasetarinera told ABC 7, “I don’t want them to feel like ‘Oh you know we can do whatever. It’s people’s lives that they are affecting and I want them to know that.”

Customers like Bruce Felperin certainly appreciate small businesses like The Giving Pies, as he told ABC 7, “You got to help your community, the people that make your community, the merchants that are in your community,” Felperin said, “Because if you don’t help them, no one else is.”

RELATED CONTENT: Elon Musk Slammed For Controversial Comments On Diversity In Aviation Programs

Source: Black Enterprise

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