NewsBeyoncé Steals Super Bowl With New Album Announcement

Beyoncé Steals Super Bowl With New Album Announcement

Beyoncé’s new album, “Act II,” drops March 29.

Beyoncé stole Super Bowl Sunday—or at least the commercial breaks—with her Verizon commercial announcing her new album and new music.

The Renaissance singer broke the internet after her new Verizon commercial aired after Usher’s Super Bowl halftime show and ended with an announcement saying, “OK, they ready! Drop the new music.”

Shortly after the commercial announcement, Beyoncé took to her Instagram to release a short trailer that confirmed her new album, Act II, will be released March 29.

The album announcement followed Tidal’s release of two new country-themed songs co-written and co-produced by Raphael Saadiq, “Texas Hold’ Em” and “16 Carriages.”

This scene appears to nod to Wim Wenders’ 1984 western film, Paris, Texas. The new singles take on complete country themes with “Texas Hold’ Em,” including lyrics “This ain’t Texas (Woo)/Ain’t no hold ’em (Hey) / So lay your cards down, down, down, down.”

Fans soon started sharing their thoughts on Beyoncé’s possible plan to use her three-part “Renaissance” album to reclaim music genres originated by Black artists. “Renaissance” took on a disco theme, while “Act II” is most likely going country. This has many convinced that part three will include heavy rock ‘n’ roll inspiration.

Beyoncé is REALLY doing her big one with this three act project : act i : House music act ii: Country musicact iii: Rock music Reclaiming the genres that started with Black culture… Happy Black History Month.— -💥 (@ratedRIAN) February 12, 2024

Wait…. This confirms act iii will be rock. Beyoncé said RECLAIM THE BLACK GENRES— NEON: Abridged (@NeonMUA) February 12, 2024

Essentially all the acts are a reclamation of lost Black music- House/Dance, Country, then Rock. Once the trifecta is complete, we will get the visuals in which we will see a Beyoncé-esque multiverse to tell a complete story taking place in Echoville. Yup yup yup!!!— tbb. (@Toribrown_26) February 12, 2024

Who else but Beyoncé could steal the show from Usher after his stellar halftime performance? The Bey Hive is ready for new music.

Source: Black Enterprise

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